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B2B sales will define forecasts, they will define ideal customer profiles, qualified marketing leads, even qualify conversations for disco. But so infrequently we hear the conversation around what an ideal…

What are you looking for in a gong call? There is tone and then there is body language, but outside of that, should the remaining not already be in salesforce?  The framework…

Coaching a senior rep is never easy - the mindset for years has been that we let them do what they do.  But win rates have dropped by 15%, sales…